PCD Awards 2012: don’t miss the opportunity to glamorize your innovation!
PCD Awards single out packaging innovations and « Formulation – Packaging » complementarities in products placed on the European market between 1st January and 31st December 2011.
Categories to participate are the following:
- Make Up
- Perfumes
- Hygiene, Health, Beauty & Body care
- Electronic-cosmetics convergence
- Active Packaging
- Customisation
- Packaging & Sustainable Development, Protection of the Environment
- Multi sensory packaging
- Etc…
The awards are given by a Jury of independent experts to highlight and encourage innovation and underscore the achievements of packaging teams.
Jury 2012
- Noëlle Baticle, Beauty Journalist
- Mirabelle Belloir, Journalist, Emballages Magazine
- Alain Béthune, Packaging Research Director HBC, L’Oréal
- Hervé Bouix, Senior Vice-President Packaging New Ventures & Special Projects, The Estée Lauder Inc., USA
- Jean-Paul Cornillou, Strate College
- Osnat Lustig, VP Packaging Development, Coty
- Pierre Ducastin, Packaging Development Director, L’Oréal
- Evelyne Dreyfus, Health-Beauty Journalist
- Michel Dupuis, Senior VP Purchasing and Package Development, Chanel
- Xavier Leboucher, Packaging Development Director, Puig
- Jean-Louis Mathiez, President "Cinq.Pats"
- Daniel Saclier, Purchasing and Development Director, Guerlain
PCD2011 Awards: products rewarded last year
Lipstick «Wanted Rouge»
Helena Rubinstein
|
Mascara «Lash Queen Sexy Blacks»
Helena Rubinstein
|
Powder «Terracotta 4 seasons»,
Guerlain
|
Perfume «Fleur de Cristal»,
Lalique
|
Perfume «L’air du temps»,
Nina Ricci
|
Perfume «Voyage d'hermès»,
Hermès
|
Shower Gel «Bleu de Chanel»,
Chanel
|
|
|
|
David Petit,
Packaging development Ingineer, Hermès
|
|
David Petit received an Award for "Voyage d'Hermès" in Men's and Unisex Perfume Category. He answers our questions :
How do you feel about this award ?
I feel very happy, proud and tremendously satisfied to see that, through PCD, the profession recognises all the work done on Voyage d’Hermès. It is heart-warming.
Packaging is an essential part of the product, which draws on many technologies. I imagine it is not always easy to highlight…
Indeed, particularly in the case of Voyage d’Hermès. The end result is simple, one sees a stirrup turning around a bottle, but it is often the objects that are simplest to use that are the most complicated from a technical stance ! In Voyage d’Hermès, there are 6 plastic parts yet when you look at the product, you see none ! The aim was thus not to highlight the technological performance. Quite the contrary, the goal was to see nothing, feel nothing, hide everything from the general public. It is therefore gratifying to receive this kind of award as we can talk about the inside story and how we managed to achieve this result, whereas with the general public, it is exactly what we hide….
|
