Innovation lies at the heart of PCD2012!

Packaging and dispensing systems are major components in the success of a perfume or beauty product like make-up. For the consumer, it is the packaging that conveys the brand image. It must catch his or her attention, protect and preserve the product, provide for its delivery and/or application, respect the environment.

In the era of smartphones and tablet computers, packaging plays an ever more important part as a medium to create new services like interactivity with the Internet, point-of-sales advertising or real time 3D.

Every year, PCD is a key meeting point for Brand experts and their main packaging suppliers to take stock of the situation and launch new projects. Wednesday 8 February, morning, Innovation Workshop, two major themes :

 

Testimonials

 PCD 2012  exhibition : More and more innovations to explore!

1500 attendees from more than forty countries representing the leading international brands and their packaging suppliers are expected at this 8th edition of PCD.

Profile of the attendees: Packaging (R&D, Innovation, Development, Purchase), Design, Marketing, General Management.

See the exhibitors  list

To request your invitation

 

Simultaneous translation: French-English; English-French

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